Features Region: Latin America

Rodrigo Ignacio Rodríguez Tejos – Multiexport Foods

That salmon you had for dinner last week—or that you have in your fridge or freezer? Odds are it wasn’t just plucked out of the ocean or freshwater stream. State-of-the-art technologies were involved in every aspect of its life cycle—from hatching to the final packaging as a food product. As Rodrigo Ignacio Rodríguez explains, during […]

Pablo Cattolica — Prisma Medios de Pago

In 2012, when a workman unplugged a patch cord in the core switch at Prisma Medios de Pago, shutting down Argentina’s largest payment system for two hours, it created plenty of problems for the Buenos Aires-based company. For Pablo Cattolica—then the international operations manager—it created a once-in-a-career opportunity. When the company’s executive team clamored for […]

Martha Cecilia Eraso – Diana Corporación

When two companies merge, it can take years before their operations are harmonized—and even longer before the acquiring company recoups its investment. Together with the leadership team of Diana Corporación, Martha Cecilia Eraso accomplished everything in less than four months—a feat she says wouldn’t have been possible without the efforts of other company stakeholders, including […]

Andres Auger – WOM

WOM launched four years ago with a series of edgy, contemporary ads: scantily-clad women trading blows in a boxing ring; young executives flinging contracts and clothes from office windows; female drummers in haute couture rocking out; welders, assembly line workers and toll-takers literally breaking out of the confines of their professions. The goal was to […]

Juan Carlos Ortiz de Montellano – El Universal

It was there in 1916, the year the Revolution ended and the Mexican Constitution was ratified. It’s covered the assassinations of Emiliano Zapata and Pancho Villa, the Tlatelolco Massacre of 1968 and, just weeks later, the Summer Olympics. Through war and peace, economic depression and national joy (the soccer team’s run to the quarterfinals of […]

Karel Cuevas – Ventura Entertainment

Taken together, the 14 properties owned and operated by Ventura Entertainment—one of Latin America’s biggest and most popular amusement park and attraction operators—represent a wild technology landscape. Everything from amusement parks and aquariums to extreme sports venues and, by 2020, golf courses as well. Who better to tame it than an IT veteran with a […]

Pablo Alonso – Corporate Travel Services

Business travel isn’t for pleasure, but it shouldn’t be unpleasant. No one needs to remind the crew at Corporate Travel Services in Mexico City that’s so noted for generating 2,500 trips daily with as few issues as practically possible. The only travel management firm of Mexican origin, it’s relied upon by heavyweight client companies throughout […]

Sebastian Barrios – Cabify

Sebastian Barrios was a clever kid, building circuits as a hobby in his native Mexico City. With such a strong interest in technology, it wasn’t long before he was tinkering with building apps. He even came up with a way to talk longer on the phone with his girlfriend. As a budding entrepreneur in his […]

Jesus Esteiner Alonso – Oriflame

To Jesus Esteiner Alonso, the whole thing seemed exceedingly ambitious: Overhaul the company’s e-commerce platform for the entire Latin American region—a division that includes Mexico, Chile, Ecuador, Peru and Colombia. Oh, and it needed to be completed in three months. Faced with one of the biggest challenges of his 20-plus-year career, Esteiner turned an age-old […]

Bruno Miyamotto – Solera Latam

Bruno Miyamotto doesn’t have to stretch his memory too far to remember when the role of a chief technology officer was 20 percent software-related and 80 percent the human element. So rapidly are these percentages shifting that he and his colleagues anticipate a complete reversal. Likely within the next few years, the multilingual Miyamotto tells […]

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Summer II 2019

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